Welcome to Everything Sells EverythingÂŽ
Â
You should know exactly what makes people buy from you.
Because when you do, making more money stops requiring more of everything.
You know what content creates sales. You know what brings in new leads. You know what gets someone off the fence. You know why people stay, renew, and buy again. And when you want to grow, you know exactly what to do more of.
That is what Everything Sells EverythingÂŽ is all about.
The 6-month mastermind where we figure out exactly what makes your business money, then build your marketing, sales, offers, and backend around it.
So instead of needing another launch, another offer, more content, or more of your time every time you want to make more money, you build a business designed for consistent, sustainable revenue.
More buyers. More repeat clients. More recurring revenue. Less fucking around trying to figure out what works.
Â
APPLY NOW
Right now, youâre already showing up. Youâre posting, selling on Stories, emailing your list... and itâs working. Youâve had good months, maybe even really fucking good months.
Â
But if you canât tell me exactly why one month made $10K and another made $30K, you donât know what makes your business money yet. And once you do? You can repeat what works, make more without doing more, and build revenue you can actually count on.
If youâre like any of my clients when they first find me, I know this sounds exactly like you...
- Youâve had great sales months, but you canât reliably repeat them. One month youâre flying, the next sales slow down and suddenly youâre launching, posting more, discounting, or wondering if you need to change your entire strategy (you donât). You just donât actually know what caused the sales in the first place.
- Youâre confused why your audience isnât buying like crazy. Like your offer is LITERALLY the thing they need, you know it, your clients know it... but somehow the people watching still arenât getting it. Thereâs a buying decision your marketing isnât handling, and weâre going to find it.
- Your content gets attention from dream clients, but your Stripe notifications arenât stacking the way they should be. People save it, share it, reply saying âOMG I needed thisâ... cute, but did they buy? ESE shows you how to create marketing that moves people toward a sale, not just content people like.
- Your clients are literally obsessed with your work, but for some reason they buy once and peace out. Great results should be creating more revenue on the backend. ESE builds the pathway for clients to stay, renew, and know exactly what they should buy next.
- Youâre doing A LOT for the amount of money actually coming in. More content, another offer, another launch, more selling... Iâm tired just writing it. ESE shows you what is actually making you money so you can do more of that and stop wasting time on everything else. Because in a good business... Everything Sells Everything.
Despite what most âcoachesâ tell you, the difference between hearing, âIâll get back to you on thisâ and âsend the PIF link, Iâm READY!â isnât just a tweak of your messaging...
- Itâs knowing exactly what makes people buy from you. What brings them in, what makes them binge, what has them sitting on the fence and what finally gets them to say âokay whereâs the link?â Like... weâre not guessing at this shit. We know.
- Itâs having the data to know exactly whatâs making you money. So when you have a $30K month, you can actually tell me WHY it happened and do it again. Because a huge cash month is great... but not knowing how the hell you created it isnât exactly a sustainable business plan.
- Itâs knowing what your dream clients actually need to hear to buy. Not another â3 signs you need XYZâ post. Your content should be handling the exact buying decisions and objections keeping someone on the fence so they read it and think âshit... sheâs talking to me.â
- Itâs knowing exactly how people go from finding you to paying you. Where they came from, what made them stick around, what moved them closer to buying and where youâre currently losing them. Because if 1,000 people are watching and nobody is buying... more visibility is not the answer lol.
- Itâs creating a business people canât help but binge. Your content, emails, podcast and the spaces you actually own should all work together so someone doesnât find you, think âoh sheâs goodâ and then disappear into the Instagram abyss. They stay. They binge. They buy.
- Itâs building around what you KNOW works instead of adding more shit every time you want to make more money. One strong core offer. Clients who stay and buy again. Marketing you know converts. Because you probably donât need another offer, another launch or 12 more content ideas.
Less is more when you know what works.
Â
APPLY NOW
Hi, Iâm Michelle. Iâm not your typical âstarted my business 2 years ago, blew up then burnt out, and now I want to show you how to scale yoursâ kind of coach...
I actually started my business in 2017 and canât relate to âblew up and burnt out.â
Iâm the mother of long-term coaching businesses. Around here, we build the kind of business that isnât going to take you on a wild ride for a few years with a roller coaster of income that gives you the urge to burn it all down and become a tradwife. No, no, nooo.
I know exactly what makes businesses money. And more importantly, I know how to look at your marketing, your buyers, and your data and tell you exactly whatâs making yours money too.
Thatâs why I created Everything Sells EverythingÂŽ. To help coaches and service providers stop guessing their way through growth and build a business where they know what brings people in, what makes them buy, what keeps them around, and how to do more of what already works.
Because your business feels a hell of a lot safer when five figures of MRR are already stacked and you know exactly how you created it.
Know what makes people buy. Build your business around it. Repeat what works.
Itâs simple. Itâs ESE.
Â
As I always say, take it from my clients;
What You Will Master In Everything Sells Everythingâ˘
When you join Everything Sells EverythingÂŽ, youâll go through my signature ESE Framework and learn exactly what makes people buy from you, then build the rest of your business around what you KNOW works so you can scale to $30K+ months without launching every single month.
- A predictable business where you know exactly what makes you money.
Youâll know where your leads come from, what turns them into buyers, where people are dropping off, and what to do when sales slow down. No more having an amazing month and wondering how the hell to do it again. - Content that makes dream clients want to buy, not just follow you.
Weâre done creating âproblem awareâ content because someone on Instagram told you thatâs what converts. Youâll know what makes your people binge, what gets them off the fence, and what they actually need to hear to buy. - Every day youâll wake up knowing exactly what to say on Stories and WHY youâre saying it.
No more vague âconfidence, freedom, easeâ copy that could belong to literally anyone. Youâll know which buying decision youâre moving and how to say it in a way that makes your dream client think, âokay wow, she gets it.â - Content will actually get... easier?!
Because when you know what works, you donât need 12 new content ideas every week. Everything you put out has a job, works with the content around it, and moves people closer to buying. - Youâll have a core offer engine that everything feeds into.
No more creating another offer because sales got quiet. Every offer has a reason to exist and is intentionally built to increase sales, retention, and recurring revenue. - Youâll know how to sell without chasing, convincing, or living on sales calls.
Youâll understand what gets someone from âIâm interestedâ to âwhereâs the link?â and know exactly how to lead the conversation when theyâre ready to buy. - You become the woman who KNOWS.
You know what works. You know what makes people buy. You know what the data is telling you. And you trust yourself enough to follow through instead of second-guessing everything the second Instagram tells you thereâs a new strategy you âneed.â
Thatâs unfuckwithable.Â
The Experience:
3x Group Mastermind calls per month
Access to Everything Sells EverythingÂŽ Curriculum
Powerful Mastermind Community of women who know they get to have every single thing they desire
This wonât work for you if...
- Youâve never sold a single thing and are still figuring out what your business is.
- You think manifesting on your couch is enough to build a multi six-figure business.
- Youâve had multiple coaches before and somehow every single one of them was the problem.
- You donât want to look at your data, track whatâs working, or actually understand what makes people buy from you.
But if you...
- Your clients are absolutely killing it (you just know a hell of a lot more people should be saying yes).
- Youâve had great months before and youâre ready to know exactly why they happened so you can do it again.
- You can take a plan, implement it, look at what happened, and make the next move without second-guessing everything.
- You want a business that makes you richer without needing more offers, more content, more launches, and more of YOU every time you want to grow.
...This could be the year you stop wondering what works and KNOW.
The results speak for themselves.
If youâre ready for recurring revenue stacked, new leads finding you daily, dream clients buying weekly, all while working 4 days a week and knowing EXACTLY what makes people buy from you...
Â
Everything Sells EverythingÂŽ is where we build it. Because making stupid money gets a lot easier when you know exactly what works.
Client Testimonials
Frequently Asked Questions:
Is this still for me if I donât have a fully developed product suite yet?
Will the live calls be recorded in case I canât attend?
Are refunds available if I change my mind?
When will I get access to the content?
What happens after six months? Will the price change if I want to stay longer?
What if I donât have a lot of time to implement?
How long will it take to see results?
When does the price go up?
Can I ask questions on the live calls?
What if Iâm new to business?
What if Iâm already an advanced business owner?
What if I need more hands-on help and more in-depth marketing review?
No Guarantees of Earnings. While we celebrate client successes and may present testimonials as illustrations of potential outcomes, these testimonials are not guarantees of future performance or earnings. We provide endorsements to showcase possible achievements under our guidance, but similar results are not guaranteed for every client.
Endorsement and Testimonial Clause. We occasionally feature endorsements and testimonials from satisfied clients, which represent their personal experiences and achievements. These are not to be perceived as guarantees of identical outcomes. Instead, they are examples of what has been accomplished under our guidance and should be viewed as outcomes of dedicated application of our Services.
All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law.